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Zac Brown Band in Greenville: Your Love & Fear Tour Concert Guide

Writer: Mechelle Sawyer
Mechelle Sawyer
Oct 4
5 min read

Greenville is gearing up for an unforgettable fall weekend. On Friday, October 9, 2026, Zac Brown Band brings the Love & Fear Tour to Bon Secours Wellness Arena, with special guest Grace Potter. The concert begins at 7:00 PM, and doors open at 6:00 PM.

The timing makes this an especially exciting weekend to visit. Fall for Greenville also takes over downtown from October 9–11, bringing live music, food vendors, and festival energy to Main Street. Whether you are traveling for the concert, planning a full weekend in Greenville, or looking for a comfortable place to rest between events, this guide covers what to know before you go.

Zac Brown Band concert details

  • Event: Zac Brown Band: Love & Fear Tour

  • Date: Friday, October 9, 2026

  • Concert time: 7:00 PM

  • Doors: 6:00 PM

  • Venue:Bon Secours Wellness Arena

  • Address: 650 North Academy Street, Greenville, SC 29601

  • Special guest: Grace Potter

Zac Brown Band’s Love & Fear Tour promises a full evening of country, rock, folk, and Southern-inspired music. With Grace Potter joining the Greenville date, concertgoers can look forward to an energetic night featuring two distinctive live performers.

Buy concert tickets through Ticketmaster or check availability through the arena box office. Tickets are available online and at the GSP International Airport Box Office located inside Bon Secours Wellness Arena. Box office hours can vary, so confirm current details before heading downtown.

Arrive early for the Same Boat Tailgate

Same Boat Tailgate before the Zac Brown Band concert

The concert experience begins before the doors open. Zac Brown Band’s Same Boat Tailgate takes place on Furman Plaza from 4:00 PM to 7:00 PM.

The pre-show celebration is expected to include:

  • Food and drinks

  • Specialty merchandise

  • Giveaways

  • Special guest appearances

  • Fan experiences and entertainment

The tailgate gives fans a chance to gather, enjoy the atmosphere, and get into the concert spirit before making their way inside the arena. If you plan to attend, arrive with enough time to enjoy the tailgate and complete the arena entry process before the 7:00 PM start.

A concert ticket is required to enter Bon Secours Wellness Arena for the show. For the latest tailgate information, visit the official event page.

Fall for Greenville takes over downtown

Fall for Greenville crowd on Main Street in downtown Greenville

The Zac Brown Band concert shares the weekend with one of Greenville’s signature annual events. Fall for Greenville runs Friday, October 9, through Sunday, October 11, 2026, along Main Street in downtown Greenville.

The festival offers a lively combination of food, music, and local entertainment. Festival hours are scheduled as follows:

  • Friday, October 9: 12:00 PM–10:00 PM

  • Saturday, October 10: 11:00 AM–9:00 PM

  • Sunday, October 11: 12:00 PM–7:00 PM

Admission to the main festival is free, while food and beverages are purchased separately. With numerous food vendors, multiple stages, and live performances throughout the weekend, Fall for Greenville is an easy way to extend your concert trip into a full Greenville getaway.

Because the festival and concert are happening on the same Friday, plan your schedule carefully. You might spend the afternoon sampling festival food and listening to music downtown, then head toward Bon Secours Wellness Arena for the tailgate and concert. Check the official Fall for Greenville visitor information for current schedules, maps, and updates.

Know the arena’s bag policy before you arrive

Clear bag permitted at Bon Secours Wellness Arena

A little preparation can make arena entry much easier. Bon Secours Wellness Arena uses a clear bag policy, and non-compliant bags may not be admitted.

Each ticketed guest may bring:

  • One clear vinyl or PVC bag no larger than 12” x 6” x 12”, or

  • One one-gallon clear plastic freezer bag, plus

  • One small clutch or wallet no larger than 5.5” x 8.5”

The small clutch must be carried separately from the clear bag and may be searched. Backpacks, briefcases, oversized purses, cinch bags, and non-clear oversized fanny packs are not permitted.

The arena also uses touchless weapon detection systems. Medical bags and medically necessary items may be permitted after inspection. Review the official Bon Secours Wellness Arena clear bag policy before leaving your hotel.

The arena is cashless for concessions

Food and beverage concessions inside the arena do not accept cash. Bring a debit card, credit card, or use a mobile payment option such as Apple Pay or Google Pay.

Guests who only have cash can exchange it for a Visa gift card at the inside window of the GSP International Airport Box Office at the arena. The gift card can then be used throughout the venue and anywhere else Visa is accepted.

Planning this detail in advance means less time spent figuring out payment and more time enjoying the show.

Make Sleep Inn® at Greenville Convention Center your concert home base

Weekend getaway at Sleep Inn at Greenville Convention Center

After a full day of festival activities, a pre-show tailgate, and live music, a peaceful place to recharge can make all the difference. Sleep Inn® at Greenville Convention Center offers a comfortable, relaxing home base for concert travelers searching for hotels in Greenville SC, hotels near Greenville Convention Center, or the best hotels in Greenville SC for a weekend stay.

As a Designed to Dream™ property, the hotel focuses on stylish comfort and restful nights. Guest rooms include features designed to help you settle in after a busy day, including:

  • Premium bedding

  • Flat-screen televisions

  • Free WiFi

  • Coffee makers

  • Microwaves and refrigerators

  • Spacious desk areas

Guests can also start the morning with a free hot breakfast and stay connected with free WiFi throughout the hotel. The property’s courtyard and quieter setting offer a welcome change of pace after a crowded festival or arena event.

The hotel is conveniently located near the Greenville Convention Center, downtown Greenville, restaurants, shopping, and major travel routes. It is also a practical choice for guests attending events, visiting friends and family, or combining the concert with business in the area.

For travelers comparing Greenville SC hotel deals, check the official Sleep Inn® at Greenville Convention Center property page or call 864-240-2006 for booking information and current availability.

Please note that Sleep Inn® at Greenville Convention Center is a no-pets property; pets are not allowed.

A simple itinerary for the weekend

Here is one way to organize your concert stay:

Friday afternoon: Check in, enjoy the hotel’s relaxing atmosphere, and leave your car at the property while you prepare for the evening.

Friday evening: Explore Fall for Greenville, then arrive at Furman Plaza for the Same Boat Tailgate between 4:00 PM and 7:00 PM.

6:00 PM: Enter Bon Secours Wellness Arena when doors open. Make sure your bag meets the clear bag requirements.

7:00 PM: Enjoy Grace Potter and Zac Brown Band’s Love & Fear Tour.

After the concert: Return to your comfortable Designed to Dream™ room and enjoy a restful night.

Saturday and Sunday: Take advantage of more Fall for Greenville activities, explore downtown, visit local restaurants, or enjoy a slower morning with the hotel’s free hot breakfast.

Plan your Greenville concert weekend

Zac Brown Band, Grace Potter, the Same Boat Tailgate, and Fall for Greenville make October 9–11 an exceptional time to visit. Reserve your tickets, review the arena policies, and book a comfortable room before availability becomes limited.

For a relaxing stay close to the Greenville Convention Center and convenient to the area’s major events, contact Sleep Inn® at Greenville Convention Center at 864-240-2006 or visit the official hotel website.

Choice Hotels®, Choice®, Sleep Inn®, and Designed to Dream™ are trademarks and/or service marks of Choice Hotels International, Inc. © 2026 Choice Hotels International, Inc. All rights reserved.

 
 
 

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